Late Thursday, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
While it is by no means a flawless news source, her words rang true for a lot of people. It remains one of the broadcasters where there exists reality-based and largely dependable reporting – particularly during breaking news situations such as the one taking place near a New Hampshire storage facility.
A Precarious Position During a Corporate Battle
Yet CNN, now 45 years old, finds itself in a uncertain position as two massive media empires compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has become part of a high-stakes game of business acquisition, not as a question of what serves the news-consuming public.
“Here is one more case of the deep structural problems with roots in decades of governmental choices,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a business story with powerful individuals as the main characters, but there is very little discussion of the common good,” Pickard said.
The Additional Layer: Political Influence
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Remember the shouts of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now asserts that the network requires new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is part of why he seems to support Paramount Skydance, which has made a unsolicited offer.
There is a basis to prefer that bidder more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that venerable news network.
An Outcome of Continued Turmoil
Significantly, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. This might be a relief to many at the network, but it’s not exactly a secure position. That structure could set up CNN for yet another acquisition. It never ends.
According to Timothy Wu, much of this is illegal, anyway. The well-known analyst of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu argued.
The Bigger Problem and a Way Ahead
Whatever happens in this situation, the larger issue persists.
“What we have now is a highly anti-democratic system, but we must resist a sense of powerlessness,” Pickard emphasized. Regulatory choices – from the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can address it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Overhaul is a distant prospect now, but that should not imply it will never happen.
Policies that strengthen independent news organizations, reinforce local journalism, fund public media, and outlaw the concentration of media power in too few hands are not only possible – they are vital for a healthy democracy.
In the world of media ownership, size does not equal quality. And news organizations like CNN shouldn’t be tools in the most recent merger game.